About our Team

Who's behind our booth and why

Many brands struggle with demos because teams rotate reps constantly just to cover more territory or fill events quickly. We don’t do that - we hate turnover. Inconsistent representation hurts both our clients and ourselves. We wouldn’t run our own business with someone we don’t trust, and we know our clients feel the same.

Instead, we work with dedicated brand ambassadors—many of whom are industry veterans who have been demoing in their local natural markets for years. This consistency ensures that every interaction reflects our brands accurately and professionally, building trust with both stores and consumers.

Furthermore, dedicated full-time reps mean we fill their calendars with only a few brands per month rather than having them juggle multiple companies with different standards. This focus allows them to give each brand the attention it deserves and maintain the level of consistency our clients expect. (That’s also why we have a 10-demo minimum per region per rep—so they can stay deeply engaged and connected.)

Because of their deep relationships with local stores, they can go make impact beyond standard demos—driving product displays, achieving TPRs, and even securing additional placements.

Our Standards

For our Reps

Our reps operate like entrepreneurs running their own business, because that’s exactly how we structure it. They understand that their results directly determine whether they continue working with us and our clients. This accountability drives them to go above and beyond on every demo, from preparation to execution to reporting.

We look for individuals who are wellness-focused, with a natural ability to connect with shoppers in natural and specialty markets. They don’t just follow instructions—they think critically, dig deeper than surface-level reporting, and take ownership of their success.

The average rep isn’t a fit for our team; we only work with go-getters who are proactive, results-driven, and committed to consistently delivering high-quality experiences that set up each demo for maximum impact.

For our Clients

We partner with brands that align with our team’s values and that our reps genuinely believe in. Successful clients are proactive, open to coaching, and willing to provide the support and resources needed to set our team up for success.

Just as our reps take ownership of their work, our clients understand that trust, collaboration, and clear communication are key to achieving measurable results.

Brands that succeed with us are those that allow our team to bring their expertise to the table, follow our recommendations, and engage fully in the process, creating a partnership built on mutual accountability, high standards, and a shared commitment to excellence.